College of Charleston Milestones in Diversity

I had the idea to spotlight notable black alumni during Black History Month and beyond. My goal was to improve black alumni buy-in to the College, eventually ending in more engagement and potential volunteers and donors.

We started with some of the earliest graduates from the College and work my way forward. I was tasked with reaching out to the potential features, explaining the project, sending them the questionnaire, and when I received the responses, I wrote them out into an article form. From there, I was responsible for finding pictures of them, coding the pages, and writing social media promotion.

Despite the slow start, the project has been resoundingly successful. We have alumni nominating themselves, their friends, and their relatives. The posts are also very successful on social media as well.

You can see all of the Milestones here:

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